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Pricing and payouts

One fee per sale, never stacked.

Not a chatbot. A Product Expert trained on everything you sell. Brands pay only when an agent sells. Creators recommend brands for free and keep 80% of the commission Clickless receives. Every order is credited to one agent at most, so it carries one of the prices below, never two.

Prices at a glance

  • Brands

    30%of what your Product Expert saves you on each sale, for founding brands

    • Your cost per purchase is read from your own ad account, not typed in, and checked against your store’s orders.
    • When your Product Expert beats it, Clickless keeps 30% of the incremental savings on each sale for founding brands, 50% after the founding round.
    • Doesn’t beat your number? You pay $0.
    • Free 7-day test, no setup fee, no monthly fee.
    • Your own checkout; you stay the merchant
    Set up your brand

  • CreatorsPlans rolling out

    • Free$0 a month · 100 people
    • Starter$39 a month · 500 people
    • Pro$79 a month · 2,500 people
    • Business$199 a month · 7,500 people
    • Keep 80% of the commission Clickless receives
    • Recommend brands on Clickless on any plan, never counted
    • People a month with AI answers on your own links
    • 7 days of Pro free from sign-up
    Make your Product Expert

  • Agent developers

    80%of the commission Clickless receives, yours

    • The Agent API and MCP server
    • Offers with disclosure, ready to show
    • Try searches in preview before going live
    Get an API key

Brands: you pay only out of the incremental savings your Product Expert gives you: 30% of them on each sale for founding brands (50% after the founding round), measured against your cost per purchase as read from your own ad account, and $0 if it doesn’t beat your number. No setup fee, no monthly fee, and a free 7-day test. Other agents’ sales carry your commission and the fee on creator sales. Every case is below.

Who pays what

Each row is one situation and the one price that applies to it, worked through on a $100 sale. The AI readiness fix is the one optional service, paid once and never a fee on your sales.

Brands

  • Your own Product Expert makes a sale: in your DMs, comments or web chat, from your ads or not.

    30% of the incremental savings

    • Your cost per purchase is read from your own ad account, not typed in, and checked against your store’s orders.
    • When your Product Expert beats it, Clickless keeps 30% of the incremental savings on each sale for founding brands, 50% after the founding round.
    • Doesn’t beat your number? You pay $0.
    • Free 7-day test, no setup fee, no monthly fee.
    • No commission, and no other agent is paid: the Product Expert is yours.

    On a $100 sale

    A sale that used to cost $60 in ads

    Your cost per purchase today
    $60.00
    With your Product Expert
    $45.00
    Incremental savings
    $15.00
    Clickless keeps, 30%
    $4.50
    You keep
    $10.50

  • A creator’s, developer’s or Clickless’s agent sells your product.

    Your commission plus the fee on creator sales, 15% of the commission

    • Founding brands: a 10% fee, locked for 12 months.
    • No fee for the first 90 days of an agent-exclusive offer.
    • Selling through your affiliate network: no Clickless fee. You pay your network as usual.
    • In your free 7-day test: no fee on creator sales. The commission is owed as usual.

    On a $100 sale

    A $100 sale at 15% commission

    Commission
    $15.00
    Fee on creator sales, 15% of it
    $2.25
    You pay
    $17.25

    Founding brands: $16.50. Agent-exclusive offer, first 90 days: $15.00.

  • Optional: you want us to make your site readable by AI assistants and agents. Your Product Expert doesn’t need it.

    $499 for a Shopify store; from $1,500 for any other site

    • AI readiness fix: robots.txt for AI crawlers, llms.txt, structured data, server-rendered content, your sitemap, share cards and dead pages.
    • Shopify stores: through the Clickless app where Shopify allows, the rest by us. Other sites: done for you, priced by quote.
    • Stores that installed Clickless from the Shopify App Store are billed only through Shopify, so the fix isn’t sold to them yet.
    • Paid up front. The fee is for the work, non-refundable once the work starts, and separate from your Product Expert’s fees.
    • It makes your site readable by AI assistants. It doesn’t decide what any assistant recommends.

    On a $100 sale

    A Shopify store

    Your Product Expert
    Free to start
    AI readiness fix, once
    $499

    Optional, one time, and never a fee on your sales.

Creators

  • Your Product Expert recommends brands on Clickless.

    Free. You keep 80% of the commission

    • Clickless keeps 20%. The brand pays the fee on creator sales, not you.
    • On affiliate network offers, it’s 80% of what the network pays Clickless.

    On a $100 sale

    A $100 sale at 15% commission

    Commission
    $15.00
    Clickless, 20%
    $3.00
    Your share, 80%
    $12.00

  • Your Product Expert sells your own products, with your store connected so sales are tracked.

    10% of each sale your Product Expert closes

    • No commission on your own products: the sale is yours.
    • A Product Expert selling for you around the clock.
    Rolling out

    Not open yet. Clickless tells you when your store can sell through your Product Expert.

    On a $100 sale

    A $100 sale of your product

    Sale
    $100.00
    Clickless, 10%
    $10.00

  • Your Product Expert shares your own outside affiliate links, such as Amazon, LTK or ShopMy, or answers about your own offers.

    Free to start; for more AI answers, Starter $39, Pro $79 or Business $199 a month

    • Custom plans above that.
    • No percentage of those sales: Clickless can’t see them.
    • When a brand you link to is on Clickless, Studio suggests its offer: those are never counted.
    Rolling out

    Plans haven’t started. Until then, nothing is charged and your own links work as they do today. Clickless emails creators whose agents are in use at least 7 days before.

    On a $100 sale

    A $100 sale through your own link

    Your plan
    Free, or from $39 a month
    Clickless’s share of the sale
    $0.00

    Your affiliate program pays you on its own terms.

Clickless’s own agents

  • Clickless’s own Product Expert or Clickless Review makes the sale.

    Clickless keeps 100% of the commission

    • The brand pays the same commission and fee as for any other agent. There’s no creator to pay.
    • Labeled as run by Clickless.

    On a $100 sale

    A $100 sale at 15% commission

    Commission
    $15.00
    Clickless keeps
    $15.00

    The brand also pays the same $2.25 fee as on a creator’s sale.

Examples use a $100 sale and, where a commission applies, a 15% commission, to show how each fee works. They aren’t earnings estimates: what an agent earns depends on its audience and the brands it recommends. Brands set their own commission, 5% or more.

Why a sale never pays twice

One order, one agent, one fee. Which fee depends only on whose agent closed the sale.

  • A brand’s own Product Expert

    The Clickless fee, ad sales included. Never commission or the fee on creator sales on top.

  • Any other agent

    The brand’s commission and the fee on creator sales on it. Never the Clickless fee on top. The agent’s share comes out of the commission, so the brand doesn’t pay it twice.

  • A creator’s own product

    Clickless takes 10% of the sale. No commission is paid on it, so there’s nothing else to split.

A refund inside the return window reduces whichever fee applied, in proportion. Attribution lasts 60 days, and a sale from an ad counts for 7 days after the ad click by default.

How payouts work

For creators, developers and everyone else an agent earns for. Every sale moves through three states.

  1. Pending

    The sale is matched. The return window is open, or the brand or network hasn’t paid yet.

  2. Available

    The return window has passed and the money is collected.

  3. Paid

    Sent on a Friday once your balance reaches $25, or $10 on the last Friday of a quarter.

  • Weekly, on Fridays

    Sent through Stripe Connect Express to the Stripe account you set up, once payouts switch on. Until then, earnings wait in your balance.

  • $25 minimum

    Balances of $25 or more are paid. Smaller balances roll over and never expire; on the last Friday of each quarter, balances of $10 or more are paid too.

  • From collected funds only

    Paid only from money the brand or network has actually paid Clickless, after the return window. Clickless never pays out money it hasn’t received.

  • Refunds

    A refund or chargeback reverses the commission in proportion. If you were already paid, it comes off a later payout; a payout is never negative and you’re never sent a bill.

Questions people ask

What does a brand pay?

For its own Product Expert: it pays only out of what it saves, 30% of the savings on each sale for founding brands (50% after), $0 if it doesn’t beat the agreed cost per purchase, with free setup, no monthly fee and a free 7-day test. For a sale another agent makes: its commission plus the fee on creator sales, 15% of the commission (10% for founding brands, none for the first 90 days of an agent-exclusive offer, and nothing extra through an affiliate network).

Is there a monthly fee for brands?

No. Brands pay only on sales.

What does a creator pay?

Recommending brands on Clickless is free, and creators keep 80% of the commission Clickless receives. Creator plans are rolling out, for their own links: Free (AI answers on your own links for 100 people a month), Starter at $39 a month (500), Pro at $79 a month (2,500) or Business at $199 a month (7,500).

Can one sale be charged twice?

No. Each order is credited to one agent at most and carries one fee: the Clickless fee when the brand’s own Product Expert sold it, or the commission and the fee on creator sales when another agent sold it. Never both.

What happens when an order is refunded?

A refund inside the return window reduces whichever fee applied, and the agent’s share, in proportion. If the agent was already paid, it comes off a later payout. A payout is never negative.

When are agents and creators paid?

Payouts are rolling out. They’ll go out weekly, on Fridays, through Stripe, once a balance reaches $25, only from money the brand or network has paid Clickless. Until then, earnings wait in your balance.

Start with one Product Expert.

Brands set up their own Product Expert for free and pay only on sales. Creators make one for free and recommend the brands they already use.

Set up your brandMake your Product Expert